Wednesday, February 15, 2012

Good vs. Bad




I think the main thing to take from Brian Clark is good online writing needs flair, which invites people and links to them. In order to gain many search engine hits, one needs to optimize the page in which they provide the name of the product they are providing. In doing so, search engines know what it’s about and which general audience it’ll attract.
1)  
  1) SEARCH, SEARCH, SEARCH

It’s the top activity on the Internet and if your site provides it, you may be in store for some traffic. Let’s hope it’s targeted! Get all the keywords in there. Use the language others use when they’re searching. It’s about what people say about you, not what you say about yourself. No one wants irrelevant traffic flowing through their site. People only want targeted traffic because that’s what pays. “Google will not like your content unless the people do.”
A)  A)Keywords
B)  B) Title Tags and Headlines
C)  C)Content
D)  D) Content Landing Page
E)   E)Related Content
All this is needed in order for a viable search to be produced.
2)    
    2) Social Media

In order for people to link to your work, they need a way to get in tact with your work. Word of Mouth is the number one way to advertise and what better way to get your name out by your fans than social media hubs. Social media allows for the traffic you want, which is the traffic that pays. It’s an easy way to get people to like your content.
Social networking is important in order to gain followers for your content, it provides for the traffic you want through the easiest form of advertisement. In Claremont McKenna College: How you will change the world with social networking, Deanna Zandt tells us that although Tweets do not change anyone’s lives, as we continue to follow that individual we can a sense of who they are, what they like, and what their life is about. Once we begin to care, we become more empathetic. Empathy rather than apathy is what makes us human. It also provides a way to show what you’re making of yourself in the world, which can help when it comes to the people you work with, or want to be working with. Employers are using social media to gain an assessment upon who they are/ will be hiring. Social media provides us a way out of the loneliness and into togetherness.

Good online Writing

I believe that ESPN Lin & Melo can coexist is a very informative article and that is heavy underlying reason that makes for good online writing. The author is writing about one of the biggest buzzes in NYC, Jeremy Lin (LETS GO KNICKS!). Not only is it informative, there are no grammatical errors. The article gives all the background information needed in order to fill in the blanks upon what is going on (although how can you miss out on LINsanity!!).  The article also provides a video with two analysts debating whether Carmelo and Lin can coexist on the same team. This make it is easier for the reader to grasp the concepts upon what is going on. The article provides short paragraphs and sentences, which keeps the reader more intact as opposed to long dreary sentences.

Facebook users ask, "Where's our cut?" discusses how social media sites that go public (Facebook which filed to be publically traded on the stock exchange) should pay its users in return for us making up the website in which they profit so much on. For without its users, Facebook can end up like a scene from “The Day After Tomorrow” or its contemporary Myspace.This article makes for good online writing because the other adds witty puns and writes it in a first person narrative using I instead of names.  By using I, the reader can feel as though he wrote the article, which inclines the reader to ask “where’s my cut” even more. He also writes on something people use every day, multiple times a day. That generates much interest in this online niche market (although I don’t believe Facebook is a niche market anymore). It also provides interviews from other scholars, which strengthens the argument and the article as a whole.
Bad Online Writing

Well I think it’s a given that any online article written by the New York Post is just dismal. Linsanity in Toronto is no exception. How are these guys allowed to publish articles online, it still baffles me. They have misspellings (Some major) spelling Carmelo wrong, instead spelling it “Carmeloo.” (Well let’s hope “Carmeloo” doesn’t read this article). They also randomly capitalize letters in the middle of a sentence “I asked him Why are you a basketball player?” The article also contains a lack of organization, which does not engage the reader at all, even if it’s of the reader’s interest. I heavily enjoy reading about Linsanity but this article is just BORING. No one cares, that it’s Asia night in Air Canada Center. The author gets off topic and on random tangents. The title of the article and the article itself do not match.

Well this one takes the care for terrible online writing. Don’t ask me how I stumbled upon this, but this Daily Political article makes me feel good about myself. I know my writing skills may not be up to par to where they should be, but at least I don’t publish it. Obama visits Billy Graham is probably the worst written article I’ve ever seen. If you feel like losing some IQ , feel free to click the link, however I suggest you steer clear form this rubbish. My favorite sentence has to be “Despite of being subject to constant ailing condition, Billy Graham managed to serve the U.S. President in the bestest figure.” Honestly? WTF! What news site would allow this to be published, especially one called “The Daily Political.” This guy goes on more tangents than anyone I’ve ever met. Luckily it was only four unbearable paragraphs and I was able to keep my sanity through it. I’m highly furious after reading this article, but hey it’s an ideal answer to bad online writing, so thank you, anonymous writer. (I’d be ashamed to put my name on that article too).

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